Trade successfully with Poland


With many established markets deeply troubled by economic woes, austerity and falling demand, businesses are increasingly turning their attention to emerging markets for new sales opportunities. To support businesses in this venture, Atradius is publishing a series of reports on trading successfully with some of the world’s leading emerging markets.

'Trade successfully with Poland', the eighth in the series, looks at ten principles that those seeking to expand their sales strategy into Poland should follow to avoid the many pitfalls of trading in untried territory.

  1. Get a foothold in the market
  2. Share the benefits of Poland’s Special Economic Zones
  3. Be involved in Poland’s infrastructure projects
  4. Make sure the price is right
  5. Sell online
  6. Remember – the customer is always right…
  7. Not everything can be freely imported
  8. Understand the business culture
  9. Choose suitable payment security…
  10. Play safe – protect your sales

The report is also available in German, Dutch, French, Flemish, Italian, Czech, Slovak and Hungarian


Other published reports in this series:



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